TARGET / BEYOND THE INTERFACEDesigning for the Places the Product Couldn’t Reach
A desktop application could contain the right information and still be the wrong experience for the moment someone needed it.
Jetson primarily lived in a desktop/browser environment. Its users worked on warehouse floors, around equipment, in control rooms, during training and through live operational events.
Some needs belonged in software. Others were better served by a light, a printed guide, a large display, a mobile view or concise training. I treated physical context, timing and communication channel as part of the product experience.
IMPLEMENTED WORK · COMMUNICATION ARTIFACTS · CONCEPT